World Sites & Apps
Asia · #11 · 2025–2026

Philippines: internet and everyday apps

Philippines has about 98 million people online — a penetration rate of 83.8% and rank #11 worldwide. This page walks through the local digital scene, the app categories people lean on, and 122 apps worth knowing.

Internet users 98 million Penetration 83.8% World rank #11 Updated 2026-11-12
Language FilipinoEnglish
TL;DR
  • Philippines has roughly 98 million internet users (98,000,000 people) — about 83.8% of the population and rank #11 globally.
  • The apps people open most: WhatsApp, Messenger, Viber, Facebook. They cover Messaging, Social, Video, Shopping, Payments, Mobility, Food, Music, Travel, Tools, News, Classifieds, Cloud storage, Security, AI assistants, Learning, Health, Parcels, Maps, Gaming, Reading and more.
  • The one to know first: WhatsApp — The most widely used messenger on earth.

Philippines in numbers

2025–2026
Internet users
98 million98,000,000 · #11
Penetration
83.8%#98
Population
117 million117,000,000 · #14
GDP
$462B#35
GDP growth
+5.7%#31
GDP per person
$3,946#155
Land area
342.4k km²#64
Capital
Manila
Region
Asia
Official languages
Filipino (national), English (official)

How Philippines goes online

Filipinos spend more time on social media than almost anyone on earth, and Facebook plus YouTube are close to universal. E-wallets did what banks didn’t: GCash and Maya turned remittances and prepaid top-ups into everyday app taps.

Around 83.8%. With a population of about 117 million and 98 million online, roughly 19 million people are still offline — mostly because of rural coverage, device cost and age.

All 122 apps below are grouped by category.

What people actually use

122 Most-used apps

Messaging

3 Most-used apps →
WhatsApp Messaging · Meta · 2009 Messenger Messaging · Meta · 2011 Viber Messaging · Rakuten · 2010

Social

6 Most-used apps →
Facebook Social · Meta · 2004 Instagram Social · Meta · 2010 Quora Social · Quora · 2009 Tumblr Social · Automattic · 2007 Goodreads Social · Amazon · 2007 Wattpad Social · Wattpad · 2006

Video

9 Most-used apps →
YouTube Video · Google · 2005 TikTok Video · ByteDance · 2016 Netflix Video · Netflix, Inc. · 1997 BIGO LIVE Video · BIGO Technology · 2016 Viki Video · Rakuten Viki · 2010 WeTV Video · Tencent · 2018 Viu Video · PCCW Media · 2015 CapCut Video · ByteDance · 2020 IMDb Video · Amazon · 1990

Shopping

8 Most-used apps →
Shopee Shopping · Sea Group · 2015 Lazada Shopping · 阿里巴巴 · 2012 UNIQLO Shopping · Fast Retailing · 1984 Musinsa Shopping · Musinsa · 2009 DHgate Shopping · DHgate · 2004 Temu Shopping · PDD Holdings · 2022 Shopee Philippines Shopping · Sea · 2015 Lazada Philippines Shopping · 阿里巴巴 · 2012

Payments

6 Most-used apps →
GCash Payments · Mynt（Globe 与蚂蚁集团合资） · 2004 Maya Payments · Maya Group（原 PayMaya） · 2001 PayPal Payments · PayPal · 1998 Remitly Payments · Remitly · 2011 Western Union Payments · Western Union · 1851 GCash Payments · Mynt · 2004

Mobility

2 Most-used apps →
Grab Mobility · Grab Holdings · 2012 Angkas Mobility · Angkas · 2016

Food

2 Most-used apps →
foodpanda Food · Delivery Hero · 2012 Jollibee Food · Jollibee Foods · 1978

Music

2 Most-used apps →
Spotify Music · Spotify AB · 2008 YouTube Music Music · Google · 2015

Travel

5 Most-used apps →
Agoda Travel · Booking Holdings · 2005 Booking.com Travel · Booking Holdings · 1996 redBus Travel · redBus (MakeMyTrip) · 2006 Cebu Pacific Travel · JG Summit · 2010 Philippine Airlines Travel · PAL Holdings · 2010

Tools

9 Most-used apps →
Google Maps Tools · Google · 2005 Gmail Tools · Google · 2004 Grammarly Tools · Grammarly · 2009 UC Browser Tools · UCWeb (Alibaba) · 2004 AccuWeather Tools · AccuWeather · 2009 JobStreet Tools · SEEK · 1997 Globe Tools · Globe Telecom · 2010 Smart Tools · PLDT · 2010 PLDT Tools · PLDT · 2010

News

4 Most-used apps →
Rappler News · Rappler · 2012 GMA News News · GMA Network · 2007 Philippine Daily Inquirer News · Inquirer Group · 2011 The Philippine Star News · Philstar · 2011

Classifieds

2 Most-used apps →
Upwork Classifieds · Upwork · 2015 Carousell Classifieds · Carousell · 2012

Cloud storage

6 Most-used apps →
Google Drive Cloud storage · Google · 2012 iCloud Cloud storage · Apple · 2011 OneDrive Cloud storage · Microsoft · 2007 MEGA Cloud storage · Mega Limited · 2013 TeraBox Cloud storage · Baidu（Flextech） · 2020 MediaFire Cloud storage · MediaFire · 2006

Security

6 Most-used apps →
ExpressVPN Security · ExpressVPN（Kape Technologies） · 2009 Surfshark Security · Surfshark（Kape Technologies） · 2018 Authy Security · Twilio · 2010 NordPass Security · Nord Security · 2019 AVG Antivirus Security · AVG Technologies（Gen Digital） · 1991 ESET Security · ESET · 1992

AI assistants

10 Most-used apps →
ChatGPT AI assistants · OpenAI · 2022 Gemini AI assistants · Google · 2023 Claude AI assistants · Anthropic · 2023 Microsoft Copilot AI assistants · Microsoft · 2023 Grok AI assistants · xAI · 2023 Midjourney AI assistants · Midjourney · 2022 Suno AI assistants · Suno · 2023 Character.AI AI assistants · Character.AI · 2022 Poe AI assistants · Quora · 2022 Meta AI AI assistants · Meta · 2023

Learning

6 Most-used apps →
Duolingo Learning · Duolingo · 2012 Coursera Learning · Coursera · 2012 Khan Academy Learning · Khan Academy · 2008 Udemy Learning · Udemy · 2010 Quizlet Learning · Quizlet · 2005 Photomath Learning · Photomath (Google) · 2014

Health

7 Most-used apps →
MyFitnessPal Health · MyFitnessPal · 2005 Strava Health · Strava · 2009 Headspace Health · Headspace · 2010 Calm Health · Calm.com · 2012 Fitbit Health · Google · 2007 Samsung Health Health · Samsung · 2012 Nike Run Club Health · Nike · 2010

Parcels

5 Most-used apps →
17TRACK Parcels · 17TRACK · 2010 AfterShip Parcels · AfterShip · 2012 J&T Express Parcels · J&T Express · 2015 Ninja Van Parcels · Ninja Van · 2014 DHL Parcels · DHL Group · 1969

Maps

4 Most-used apps →
Google Maps Maps · Google · 2005 Organic Maps Maps · Organic Maps · 2021 HERE WeGo Maps · HERE Technologies · 2012 TomTom GO Navigation Maps · TomTom · 2015

Gaming

12 Most-used apps →
Steam Gaming · Valve · 2003 Epic Games Store Gaming · Epic Games · 2018 Roblox Gaming · Roblox Corporation · 2006 PUBG Mobile Gaming · Krafton · Level Infinite · 2018 Garena Free Fire Gaming · Garena · 2017 Genshin Impact Gaming · HoYoverse · 2020 Clash of Clans Gaming · Supercell · 2012 Pokémon GO Gaming · Niantic · 2016 Xbox Gaming · Microsoft · 2001 PlayStation Gaming · Sony Interactive Entertainment · 1994 Minecraft Gaming · Mojang Studios · 2011 Honkai: Star Rail Gaming · HoYoverse · 2023

Reading

8 Most-used apps →
Kindle Reading · Amazon · 2007 Audible Reading · Amazon · 1995 Scribd Reading · Scribd · 2007 Storytel Reading · Storytel · 2005 Rakuten Kobo Reading · Rakuten · 2010 Perlego Reading · Perlego · 2016 Blinkist Reading · Blinkist · 2012 WEBTOON Reading · Naver · 2004

Websites people in Philippines actually use

22

The 22 sites locals open most often — news, shopping, search, banking and government services. Every link goes to the official site.

News5Shopping2Banking2Jobs2Search1Classifieds1Telecom1Transport1Mail1TV & media1Utilities1Education1Health1Property1Food1
Philippine Daily InquirerNewsinquirer.netThe most-read news site online: politics, metro news and entertainment. GMA NewsNewsgmanetwork.comTV news and video, updated all day and easy to share. RapplerNewsrappler.comContext-heavy reporting and fact checks, endlessly reposted on social media. ABS-CBN NewsNewsnews.abs-cbn.comNews and entertainment from the biggest network, still followed long after the TV broadcast. Philippine News AgencyNewspna.gov.phThe state news agency. ShopeeShoppingshopee.phFree shipping and 9.9 sales — nearly every office worker has a cart going. LazadaShoppinglazada.com.phThe older marketplace, strongest on appliances and gadgets. GCashBankinggcash.comRemittances, bills and load in one app — easier than queueing at a bank. Bangko Sentral ng PilipinasBankingbsp.gov.phRate decisions and banking rules, published in English and Filipino. JobStreet PhilippinesJobsjobstreet.com.phWhere most job ads are posted. Kalibrr PhilippinesJobskalibrr.comApplications with a profile, not a PDF. Google PhilippinesSearchgoogle.com.phWhere almost every search starts, and it still loads on a weak signal. OLX PhilippinesClassifiedsolx.phWhere second-hand phones, motorbikes and house stuff get sold. PLDTTelecompldt.comFixed-line and fibre for most of the country, plus the Smart mobile network. Philippine AirlinesTransportphilippineairlines.comThe flag carrier, and the only local airline flying non-stop to North America. PHLPostMailphlpost.gov.phPost offices in every municipality, still the way to send documents to the provinces. ABS-CBNTV & mediaabs-cbn.comThe network behind most Filipino television, now publishing mainly online. PAGASAUtilitiespagasa.dost.gov.phThe weather bureau every Filipino checks when a typhoon forms. University of the PhilippinesEducationup.edu.phThe state university system, and UPCAT results. Department of HealthHealthdoh.gov.phHealth advisories and hospital referrals. LamudiPropertylamudi.com.phCondos and houses, Metro Manila first. foodpanda PhilippinesFoodfoodpanda.phDelivery across Metro Manila, and the provinces.

2808 websites →

Frequently asked questions

6 Q&A
How many people in Philippines are online?

About 98 million (98,000,000 people). That works out to roughly 83.8% of the population, which puts Philippines at #11 in the world for total internet users. Figures come from DataReportal’s Digital 2026, which draws on ITU and national statistics.

Which apps do people in Philippines use most?

Mostly WhatsApp, Messenger, Viber, Facebook — they cover Messaging, Social, Video, Shopping, Payments, Mobility, Food, Music, Travel, Tools, News, Classifieds, Cloud storage, Security, AI assistants, Learning, Health, Parcels, Maps, Gaming, Reading. The full list, grouped by category, is further down this page.

What is the leading Messaging app in Philippines?

WhatsApp, Messenger, Viber dominate this space. The best-known is WhatsApp — The most widely used messenger on earth.

How high is internet penetration in Philippines?

Around 83.8%. With a population of about 117 million and 98 million online, roughly 19 million people are still offline — mostly because of rural coverage, device cost and age.

Where do these app facts come from?

Usage figures come from DataReportal’s Digital 2026 (Kepios, based on ITU and national statistics); app details come from each product’s official site. Updated 2026-11-12.

Which websites are most popular in Philippines?

The everyday ones are Google Philippines, Philippine Daily Inquirer, GMA News, plus the other 22 sites listed above. They cover news, shopping, search, banking and official paperwork, and every link points to the official site.

Sources

Updated 2026-11-12
Cite this pageWorld Sites & Apps. “Philippines: internet and everyday apps”. 2026. https://abcvv.com/c/ph-en.html